The Legacy Behind Argentina’s Leading Yerba Mate and Tea Producer
- GTSA-SA / 1 year
- 0
- 4 min read
The Navajas family transformed the region of Virasoro, Corrientes, into a powerhouse for yerba mate and tea production, creating not just leading national brands—such as TaragĂ¼Ă, UniĂ³n, and Mañanita—but also building a community around their enterprise. Their roots stretch back to 1924, when Don VĂctor Navajas Centeno planted the first 38 hectares of yerba mate, […]